General Sales, Merchandising and Related Marketing Operations

Business & Management

General Sales, Merchandising and Related Marketing Operations graduates with a bachelor's typically earned about $72,817, measured a few years after finishing (median across US programs, College Scorecard).
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Median earnings by degree level

DegreeMedian earningsTypical rangeSchoolsClear the bar
Undergraduate Certificate or Diploma$75,332$39,725 to $86,8021275%
Associate's Degree$39,486$37,898 to $50,2961191%
Bachelor's Degree$72,817$65,103 to $81,3483093%

"Clear the bar" is the share of programs whose graduates out-earn a typical high-school graduate (the federal earnings-premium test). Typical range is the 25th to 75th percentile of program medians.

Job outlook

Projected employment growth +2% (2023 to 2033), about 499,600 openings a year across the occupations this field commonly leads to.

OccupationMedian payGrowthOpenings/yr
First-Line Supervisors of Retail Sales Workers$46,730-5%125,100
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel$64,600+3.1%123,000
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products$65,630+0.3%114,800
Parts Salespersons$36,860+3.1%30,200
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products$99,710+1.9%27,200
First-Line Supervisors of Non-Retail Sales Workers$84,570+0%24,800

Occupation pay and outlook: U.S. Bureau of Labor Statistics (OEWS wages, Employment Projections). A field maps to several occupations, so this lists where the major commonly leads, not any one graduate's job.

Earnings source: U.S. Department of Education College Scorecard (release 2026-06-10), median earnings of graduates measured up to four years after completing. Figures describe past graduates and are never a promise. Method: methodology. Report an error.